Kiwi Based Developer Wins Best Use of Technology in Australian Region Park & Leisure Awards!
- Genna Revell
- May 15
- 3 min read
Magical Park, developed by Auckland-based Geo AR, has just won the ‘Best Use of Technology’ award in the Parks & Leisure Australia Regional Awards of Excellence, 2024 within South Australia and Northern Territory. Awards - Parks & Leisure Australia (parksleisure.com.au), and it’s easy to see why.
Magical Parks are popping up all over the world with the goal of bringing the magic of outdoor play to every community. Designed with families in mind, Magical Park reimagines outdoor spaces, transforming them into immersive digital playgrounds.
Magical Park harnesses the power of Geospatial Augmented Reality (GeoAR) technology to bring parks to life like never before. By overlaying digital content onto real-world environments, it creates interactive experiences that captivate children and spark their curiosity about the world around them. From exciting treasure hunts to educational adventures, Magical Park offers something for every child to enjoy.
This Game Will Have Your Kids Begging to Go Outside: Magical Park is the World’s First
Digital Playground
Are you tired of struggling to tear your kids away from the couch and get them outdoors? Magical Park is the answer! This innovative software seamlessly blends technology with the great outdoors, offering an enchanting experience that encourages exploration, learning, and quality time for families and communities alike.
When Magical Park is activated in your local park by your local government, you will find a FREE digital playground that you can play on your compatible smartphone or tablet; filled with fairies, dinosaurs, robots, and creatures, thanks to augmented reality. Perfect for 6-11 year olds, kids spend over 45 minutes and clock over 1.5km of activity; running, chasing, and discovering while playing educational games that make science, nature and make-believe come alive!
Unlocking the Potential of Parks: Magical Park's Innovative Approach
You can now play Magical Park in New Zealand, Germany & USA and it has recently arrived in Australia!
Why Parents Love Magical Park:
Promoting Active Lifestyles: Say goodbye to sedentary screen time! Magical Park gets kids moving and engaged in outdoor activities, promoting a healthy lifestyle, and instilling a love for nature from a young age.
Community Engagement: Magical Park isn't just about fun - it's about bringing communities together. Whether it's through local events or council initiatives, Magical Park fosters connections and strengthens community bonds.
Educational Value: Parents love that Magical Park isn't just entertainment - it's educational too! With games that teach valuable lessons about nature, conservation, and more.
Happy Kids: Children adore Magical Park. It ignites their imagination, filling them with boundless joy and excitement!
Novelty: Magical Park has many game worlds to explore and there are new games in the pipeline to be released!
How to Find a Magical Park:
Visit magicalpark.net and click ‘find a park’ or download the Magical Park app and check the map within the app. If you can’t find a park near you, contact the developers through the website and they can approach your city’s parks & recreation department to suggest that they obtain a Magical Park for your community.
Why Local Governments love Magical Park:
Easy Implementation: For councils, activating Magical Park is a breeze. With minimal setup and maintenance required, it's a cost-effective way to breathe new life into under-utilised park spaces and create lasting memories for families.
Reduces Costs: For towns with smaller budgets, it reduces the costs of expensive static playground equipment and gets kids active outdoors.
Bespoke Experiences: Games can be specifically designed for a region and played in designated parks, creating a unique local experience.
For media inquiries or to learn more about Magical Park and request a demo for your city, please contact: info@geoargames.com
About Geo AR:
Geo AR is dedicated to revolutionising gamified experiences to drive impactful change. By immersing participants in interactive simulations, we create a dynamic learning environment where complex concepts come to life. These experiences allow individuals to explore, experiment, and understand cause and effect, fostering a deeper connection to crucial topics, from climate change & disaster preparedness to history, science & nature all through accessible digital solutions.
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