Magical Park

For Geo AR Games, when innovating within limitations, teamwork is everything. Video games are one of the biggest and most lucrative sectors of the worldwide software technology industry today, which is why big development studios pour so much money into creating them. Think Call of Duty, Grand Theft Auto and Halo, which are amongst the most expensive video games ever made, with development budgets in the hundreds of millions of dollars. But video games have also become much m

Melanie (Mel) Langlotz is the founder and CEO of Geo AR Games, a game design studio that utilises augmented reality for “creating digital experiences that positively impact the world, fostering education and empowerment with simulations and serious games.”

Walking paths may seem simple, but they’re one of the most loved features in parks. They boost health, lift your mood, and now even come with digital scavenger hunts that make every step more fun.

I’m talking about the strange power of well-designed games. They don’t just tell you something’s important. They make you feel it. Every time I try a Geo AR game, I find myself pulled into a story before I even realise I’m learning anything. One minute I’m getting chased by a dinosaur or looking for the next clue, and the next, I’m caring about something I’d barely thought about before.

This Game Will Have Your Kids Begging to Go Outside: Magical Park is the World’s First Digital Playground